00 — Portfolio · 2026
I lead the Applicative GenAI Frontend Team and the AI Guild at Earnix, where I integrate Generative AI into the core engineering workflow. Previously, I built frontend infrastructure at Wix.
01 — About
Google AI Professional and Ben-Gurion University Certified AI Engineer. At Earnix, I lead the Applicative GenAI Frontend Team and the AI Factory Guild, establishing a governance framework with Product, Security, and Finance to oversee internal AI tools and push GenAI into our development environments.
Started at Earnix as a Frontend Engineer; after a year of driving AI adoption and impact, I transitioned into management. Prior to Earnix, I built infrastructure at Wix.com, developing applications and large packages from scratch that established robust foundations for scalable web development.
Managing the AI engineering team and AI Guild at Earnix. Driving GenAI adoption, sharing best practices across the org, and turning employees' creative solutions into practical tools across the engineering group.
5+ years building scalable applications and infrastructure at Wix and Earnix. Deep React/Next.js, TypeScript, and design-system thinking, with a bias for tooling that compounds team velocity.
Former professional volleyball athlete. The discipline, repetition, and team-first mindset translate directly to how I lead engineering teams and ship reliable software.
02 — Skills
Capabilities I lead with — shaped at Wix and Earnix.
01
Frontend Infrastructure · Front-End Build Tools · React · React Frameworks · JS · State Management · TypeScript · Front-End Styling Solutions · Storybook · Figma
02
Agentic Workflows · AI Workspace Standardization (Skills, Rules, Commands, Context) · AI-Assisted DevEx (Cursor, Claude Code)
03
Playwright End-to-End Testing · Puppeteer · Jest Unit Testing · Test Infrastructure · AI-driven Test Automation
04
Node.js · API Design & Microservices · AWS Cloud Ecosystem · Automated CI/CD · Relational & NoSQL Databases
03 — Experience
Ramat Gan, Israel
Apr 2024 — Present
Tel Aviv, Israel
Sep 2021 — Apr 2024
04 — Recommendations
I hired Vladis as a frontend developer, and from the first interview his growth mindset, humility, and drive to keep learning stood out. Taking on the challenge of improving GenAI adoption across my group, he led by example and shifted methodologies, elevating the team's understanding and implementation. His positive impact is felt well beyond his own team. A true pleasure to lead.
Michael Kabalik
Group & Initiative Lead at Earnix
Vladis is an incredible developer and a real AI expert. I've had the pleasure of working with him and was impressed by how he identifies and leverages AI tools to build better solutions and to improve daily workflows. He is very professional, highly skilled and always stays up to date with the latest tech. He absolutely deserves the promotion to team leader.
Shira Etgar
Backend Software Engineer at Earnix
Vladis is a brilliant software engineer. With his support in the field of AI it was so easy for us at Earnix to adopt advanced AI tools that help us scale our workload and improve productivity. I wish you good luck and success in your new role as AI team leader!
Khaled Zoabi
Senior Software Engineer at Earnix
Vladis is a pleasure to work with. A problem solver with a unique and real passion for learning and understanding complex subjects. Any team would be lucky to have him on board!
Tomer Nagar
Software Engineer at Wix
Vladis is an incredibly passionate developer who consistently goes above and beyond. He has a deep understanding of frontend technologies and turns complex requirements into functional, visually appealing pages.
Carmel Cohen
Senior Manager at Wix
Vladis is one of the most ambitious and motivated developers I have worked with. Professional at the highest level, he is an asset to any team.
Gil Gruber
Software Engineer at Wix
06 — Let’s connect
Always happy to chat about AI, engineering, and interesting projects.